In consumer merchandizes business the shelves are usually packed with products belonging to different brands. In such a situation, the custom printed energy drink display boxes and packaging play an extremely important role along with the product. However, the question is how packaging affects buying decisions and attracts buyers?
You might have heard that the first impression is of significant value, where packaging design acts as a catalyst in making the impression strong. Thus, when a consumer goes to buy a product, particularly an energy drink, the decision is made upon the custom printed energy drink display boxes and packaging design that catches his attention.
Generally, in such a scenario brands only get 7 seconds to impress a buyer. Thus, an energy drink brand has to come up with an effective design that fastens the decision making time and draws the attention of a consumer. In parallel with personal preferences, packaging contributes to one-third of the decision making process.
If you are wondering how to garner the attention of a customer, the answer is through color. It is a simple yet effective way to give coherence to a brand, adding to its visual appeal. However, the chosen color palette should be attractive and exude feelings of warmth to the consumer. For instance, using black for energy drinks is a smart choice as the color is associated to power control.
The next thing that has immense significance is the quality of the product. Thus, if the quality of the product is good then consumers are likely to purchase the product time and again. Moreover, with packaging innovations the chances of an upsurge in sales increase exponentially. Lastly, brands that make a subsequent impact on buyers are also endorsed by word of mouth, indicating the importance of packaging.
Another contemporary approach that aligns with consumer psyche is eco-friendliness. Today, customers desire sustainable packaging solutions that are designed with recyclable materials. This does not mean that your packaging has to be mundane, but you can be extremely artsy with this approach.
All these factors are of utmost significance, but being innovative does not mean you compromise on functionality. As the primary goal of investing in product packaging is secure delivery, freshness of the products and easy portability, beverage companies need to come up with a custom printed energy drink display boxes and packaging design that checks all boxes. Business Image Printing offers the best custom printed energy drink display boxes and packaging solutions that give them a significant edge over their counterparts.
In terms of energy drink, the package design plays an extremely important role. Generally, Monster and Red Bull are the top energy drink brands in the USA. Irrespective of PepsiCo and Coca Cola Company trying to enter the market with great advertisement and distribution network, they still are able to garner traction. The reason behind the success of the former is great custom printed energy drink display boxes and packaging. Their design, theme and aesthetical appeal is consistent which has helped them become giants in the industry. If you want to bolster your packaging, give Business Image Printing a chance.